Shark Fin Sundial - Highlighting Shark Finning
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|Shedding the light on Shark Finning: Sharklife, in collaboration with the Endangered Wildlife Trust and their advertising agency, TBWA\Hunt\Lascaris, are working on a great shark conservation project.|
It is imperative that we highlight the brutal act of shark finning, which is practised all over the world. Many sharks are caught solely for their fins and their carcasses tossed back into the water.
An estimated 4500 shark fins are havested every hour.
We are in the process of making shark fin sundials in a bid to raise awareness of this inhumane act, while at the same time collecting contributions from empathetic tourists and South Africans alike.
The sundials are to be erected at bustling tourist destinations across South Africa. An SMS mechanic would allow people to immediately donate to the Endangered Wildlife Trust’s marine trust and the Sharklife Conservation Group, which both in turn fund projects in the battle against shark finning.
See the sharkfinning capital of the world >>
Shark Fin Sundial Video Gets Into School Textbooks
The Sharklife "Fin Dial" video and concept have been added as an example of South African conservation initiatives onto the CD insert of the text book below. We hope the 20 000 copies printed will help spread a shark conservation message to the learners who receive them.
English First Additional Language Grade 9 Teacher's Guide with CD